Crunchyroll, the ultimate home for anime worldwide, has announced a collaboration with Appning by FORVIA, an automotive apps distribution platform, which will allow anime fans to stream their favorite series in select vehicles starting with BMW and MINI, and expanding across BMW Group, to over 40 automotive brands.
Through Appning, Crunchyroll will be available directly within connected car environments across global regions including Asia, Australia, Europe, India, Latin America, and North America, expanding anime access to Crunchyroll’s comprehensive library of more than 50,000 episodes of series and films and 25,000 hours of content. In BMW vehicles, Appning powers the in-app store and broader digital ecosystem, while TiVo powers the video content discovery experience, enabling passengers to explore personalized, curated Crunchyroll content.
“Today’s consumers expect their entertainment to be available wherever they are, including in their vehicle. With Crunchyroll coming soon to global automotive partners, the anime experience will be even more accessible on every journey. Through this collaboration with Appning, we’re glad to provide another way for this passionate, global fan community to enjoy their favorite anime.” said Brian McGarvey, SVP of Global Distribution and Business Development, Crunchyroll.
Available soon for global drivers, anime is more than just entertainment. Once fans fall in love with anime, they stick around. From a recent study, over half of Millennial and Gen X anime fans have stayed connected to anime for longer than a decade. For Gen Z, the impact is even more pronounced; more than 80% of teen anime fans consider anime to be a meaningful part of who they are. Over the next year, drivers of all ages will be able to take their favorite series everywhere by accessing Crunchyroll directly from their vehicle’s entertainment system.
Crunchyroll serves millions of global fans in more than 200 countries and territories. Subscriptions to Crunchyroll begin at £5.99*, offering fans unlimited access to a comprehensive and growing anime library, theatrical releases, events, games and so much more.
*Prices, content, and features vary by region and territory.
