‘Power Rangers’ franchise to move from Bandai to Hasbro, extends Nickelodeon deal

Power Rangers

The Mighty Morphin Power Rangers are celebrating their 25th anniversary this year. 25 seasons of adapting the Super Sentai series for the American market, 3 movies and countless toys and comics books and the franchise is still going strong.

Over the weekend Saban Brands announced some details on the future of the long-running franchise. Firstly the company has extended its deal with Nickelodeon to continue airing future series of the TV show. Beginning in 2019 will be Power Rangers Beast Morphers.

Check out the press release from both companies below:

Los Angeles, CA – February 12, 2018 – Saban Brands and Nickelodeon today announced the continuation of their longtime partnership, with Nickelodeon to serve as the official broadcaster for Saban’s Power Rangers television series in the U.S. through 2021.

“Saban’s Power Rangers has been on the air for 25 continuous seasons and we are thrilled to extend our long-standing and collaborative partnership with Nickelodeon through 2021 to continue to deliver action-packed adventures to a new generation of kids,” said Janet Hsu, Chief Executive Officer of Saban Brands. “We are excited for the year ahead and what’s to come for the Power Rangers franchise.”

Pam Kaufman, Chief Marketing Officer and President of Consumer Products, Nickelodeon Group added: “Saban Brands has been a leader in kids’ entertainment since its inception and we look forward to continuing our strong relationship by bringing fans more Power Rangers on Nickelodeon in the coming years.”

In 2018, the Power Rangers celebrate 25 continuous years on the air, making it one of the longest running series in television history with nearly 900 episodes aired to date. Created by Haim Saban and launched in 1993 with Mighty Morphin Power Rangers, the franchise celebrates its milestone anniversary year with the 25th season, “Power Rangers Super Ninja Steel” currently airing on Saturdays at 12 p.m. (ET/PT) on Nickelodeon in the U.S.

The Saban’s Power Rangers television series and subsequent movies, including the 2017 feature film with Lionsgate, follows the adventures of a group of ordinary teens who morph into superheroes and save the world from evil. The TV show airs in 150 markets around the world and is translated into numerous languages. As a top-ranked action brand for decades with more than 150 licensees globally, Saban Brands is commemorating Power Rangers’ landmark 25th year with year-long consumer events, promotions and partnerships.

For more information on Power Rangers, please visit www.powerrangers.com and follow the brand on FacebookTwitter, InstagramRangerNation.com and YouTube. To watch full episodes go to Nick.com and the Nick app.

Power Rangers Beast Morphers will be the first in several years to feature only three lead rangers with just a red, yellow and blue ranger making up the main cast. Check out a short synopsis for the series below:

Set in the future, a secret agency combines a newly discovered substance called “Morph-X” with animal DNA to create the Power Rangers Beast Morphers team. The Rangers must fight off an evil sentient computer virus bent on taking over the source of all Ranger power, the Morphin Grid itself. Featuring never-before-seen leather suits and an all-new beast-themed arsenal (including dynamic new Zords), fans should get ready for a season full of secret ops and morphinominal fun.

Next up is the news that the franchise will be moving from Bandai toys to rival company Hasbro. The Power Rangers franchise has been with Bandai from the beginning so this comes as a surprise to us all. After 25 successful year it seems that Saban Brands felt it was time for a change to secure the future of the franchise on toy shelves worldwide.

Bandai will carry the franchise through its 25th year with the new deal with Hasbro taking effect from April 2019. In announcing the deal Saban Brands revealed the franchise will be taking on a new logo which you can see below:

Power Rangers

Many will known Hasbro as the company behind such monster toy brands as Transformers but they also hold the toy license for Star Wars. This can only mean great things for the rangers in years to come!

About Neil Vagg 3316 Articles
Neil is the GYCO Editorial Chief. He has a BA in Film & Tv and an MA in Scriptwriting; he currently works 9-5 as an office manager and 5-9 as a reviewer/web designer. He has been subscribing to comics for around nine years but has been reading them as long as he can remember. Favourite comics: Batman; Nightwing, Buffy the Vampire Slayer, Teenage Mutant Ninja Turtles and All New X-Men Favourite films: Batman (any apart from & Robin); Star Trek Generations, Underworld, Beetlejuice Favourite TV shows: Fringe; Buffy, Arrow, TBBT, Being Human UK and Star Trek TNG